HEY HOME BAKER!
BY THE END OF THIS MASTERCLASS YOU'LL KNOW HOW TO...
☑️ Avoid the 3 biggest mistakes that make Home/Micro Bakeries struggle to get enough customers and fail.
☑️ Spend your time on things that won't just make you feel busy (we've got enough laundry and dishes for that!), but will actually get you consistent, repeat orders and a stable income.
☑️ Understand what kind of marketing truly *works* to attract repeat customers so you can earn more income AND have enough time to chill.

Hey there home baker
I'm Aurelia (pronounced oh-really-huh) Lambrechts

An ugly hand-me-down yellow mixing bowl, a small student housing kitchen, and a borrowed handmixer... that's how I started my Home Bakery in 2012.
My super stressful 8 am – 5 pm desk job had led me down a path towards lifetime anxiety meds...
unless I made a drastic change.
Since I was a little girl, baking had always been this beautiful, pure world (that smelled like my Gran...) I could escape to and create something that brings pure joy and comfort to others - and me.
I have a feeling you understand.
After baking as a side-hustle business for a year, I realized (in 2013) that I wanted to quit my desk job and bake from home instead.
But my newly married husband and I had ZERO capital and student debts of $40k!! Fun.
It took 4 years of researching, testing, and refining different marketing strategies, but I figured out exactly how to create a Home Bakery with consistent orders.
And eventually, my business had enough consistent, repeat orders to earn a full-time income for 6 1/2 years 🥳
I know exactly what it's like to start from zero (and on a tight budget!).
I'd LOOOVE to teach you all my proven methods so that you can also earn a stable income from doing what you love - without spending years figuring out what works.
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